Tuesday, July 29, 2014

How to Make and Keep P1s.

A P1 listener will fight with uniformed officers at your sentencing.  They know the names of all your goldfish.  They bring you Earl Grey with 2 1/2 squirts of buffalo milk when you do public appearances.

But P1s don't just love you.  They love how you speak for them.

Radio personalities treat every fan and every assailant as a potential P1, and here's how:

1.  Say thank you when people support you and compliment you and try to help you promote your stuff.

2.  Recognize your biggest fans and converse with them when they show up.  Just Tweet, "Hi!  Thanks again for reading my books.  I'm going to be posting a lot today but I wanted to take a minute to thank you again,"

4.  When possible, a Follow-Back means respect.  You don't lose stature as a celebrity by following a lot of people.  You look magnanimous.  And Maximus.  You look like Maximus the Merciful, and you create a bond with your followers. 

Your followers want your work, but they also want a bond with you.  Even just a slender one made of gilded buffalo hairs.  They deserve that much.

By those slender strands they will follow and support you, and on dark days they will remind you why you bother.

Starve the trolls, but feed the P1s.

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